May marks a season of new beginnings, as college graduates enter the workforce and taxpayers wrap up another filing season. While concerns about slowing consumer spending and economic uncertainty continue, the dream of building a new life through entrepreneurship remains a major goal for many immigrants.
For Korean Americans hoping to start their own business, what should they prepare first? How can aspiring entrepreneurs reduce costly mistakes and successfully establish a business of their own? What mindset and strategies are others using as they begin planning for entrepreneurship?
To help answer those questions, this newspaper will publish a six-part series titled “Starting a Business in America Today,” written by Park Eui-sung, a professor at Syracuse University Whitman School of Management who was recognized by the U.S. Small Business Administration in February for excellence in entrepreneurship education.
After studying at University of Seoul and Seoul National University, Park earned a doctorate in corporate strategy from University of Washington. Through SBA-supported programs, he has primarily worked with military veterans seeking to launch businesses in the United States. He also teaches and advises companies in Europe and South Korea.
Ahead of the series launch, Park said he hopes to share practical lessons that Korean immigrants can immediately relate to and apply in real life.
“There may be countless business ideas and guidelines out there, but I want to deliver insights that truly resonate with Korean immigrants based on real-world experience,” Park said. “I hope many aspiring entrepreneurs will gain inspiration and confidence through this series.”
The six-part series will cover the following topics:
- Let Go of the Employee Mindset
- You Cannot Do It Alone
- Great Ideas Begin With Inconvenience
- Start Small to Reduce Failure
- What You Must Prepare Before Launching
- Read the Current Trends
Readers seeking additional information may contact the newspaper via email.
