OSEN DB.TUIDE Makes a Powerful Debut in South Korea
TUIDE, the highly anticipated rookie girl group from HYBE, has officially wrapped up promotions for their hit debut mini-album [TUNE & PLAY] and its title track ‘SUN KISS,’ proving themselves as the defining monster rookies of 2026. The seven membersβSeohee, Seoyeon, Elena, Jia, Saki, Seoa, and Lee Haneulβconcluded their successful music show run on SBS ‘Inkigayo,’ expressing deep gratitude for the overwhelming love they received from global fans during their first month.
Global Chart Success and Critical Acclaim
Pioneering a distinct musical style known as ‘Soultronic’βa fusion of soul and electronic musicβTUIDE captivated listeners worldwide. Their title track ‘SUN KISS’ dominated Apple Music’s ‘Today’s Top 100: South Korea’ chart by staying at No. 1 for seven consecutive days. According to Hanteo Chart, the debut album sold over 110,000 copies in its first week, setting the highest initial sales record for any South Korean female artist debuting in 2026. Major international outlets like The Hollywood Reporter and Vogue Hong Kong praised the group’s sophisticated sound and captivating visual aesthetics.
Dynamic Performances and Rising Stardom
Beyond their impressive streaming numbers and physical album sales, TUIDE won over audiences with dynamic choreography and stable live vocals, earning the reputation of a group that sounds even better live than on record. With the ‘SUN KISS’ dance challenge trending high on Instagram Reels and TikTok, alongside their versatile entertainment skills, TUIDE has cemented their status as all-rounders in the global music scene, leaving fans eager for their next era.



