oftheblue, JYP Entertainment’s highly anticipated new boy group, is officially preparing for their debut in 2027. The group is being launched by SQU4D, the same artist headquarters behind NMIXX, marking their first new boy group in five years.
SQU4D Launches First Boy Group
SQU4D opened a new official social media channel for ‘oftheblue’ and released teaser images featuring a person with a QR code over their face, alongside a crossword puzzle containing the words ‘BLIND’ and ‘BLUE’. Scanning the QR code leads visitors to an interactive website filled with atmospheric visuals such as open skies, sunsets, coastal waves, and urban items.
Interactive Teaser Experience
The website features the romantic phrase ‘EVERYTHING GOOD COMES OUT OF THE BLUE’ alongside film photographs taken by the members around Seoul and ambient soundscapes. Users can also interact with a digital sound mixer to combine various everyday sound effects, while silhouettes hint at a four-member lineup.
