IVE Jang Wonyoung Crowned Advertising Queen Again
IVE Jang Wonyoung has clinched the grand prize for the Female Advertising Model category at the prestigious 2026 Brand of the Year Awards, celebrating her remarkable influence in South Korea’s entertainment and marketing sectors. According to her agency, Starship Entertainment, the 22-year-old star secured this honor for the second consecutive year, following her win at the 2025 ceremony.
Dominating South Korea’s Advertising Industry
Hosted by the Korean Consumer Brand Committee and organized by the Korea Consumer Forum, the Brand of the Year Awards is South Korea’s largest consumer-voted brand awards ceremony. Industry representatives praised Jang Wonyoung for her sophisticated visuals, bright positive energy, and ability to seamlessly adapt various concepts as a global fashion and beauty ambassador.
Global Success and Ongoing Popularity
This major advertising milestone follows the massive success of IVE’s second world tour, ‘SHOW WHAT I AM’, which included a triumphant performance at the Tokyo Dome. With her unmatched brand influence and continuous high demand, Jang Wonyoung further cements her status as the ultimate advertising queen in South Korea.
