izna has captured massive attention by jumping a remarkable 62 spots to achieve the highest surge in the September idol group brand reputation rankings.
izna Climbs 62 Spots in September Brand Reputation
According to the Korea Corporate Reputation Research Institute’s brand reputation data for September 2026, the rookie girl group izna (Mai, Bang Ji-min, Koko, Yu Sarang, Choi Jung-eun, Jeong Se-bi) climbed 62 places from the previous month to land at 11th place, recording the largest upward movement among all idol groups evaluated.
Industry insiders analyze that this surge reflects heightened public interest driven by their official Japanese debut, which marked their entry into the global market, alongside the successful launch of their very first concert tour starting in South Korea.
Global Expansion with Japan Debut and Concert Tour
Having released their first Japanese mini-album, ‘HANDLE WITH CARE’, on September 2, izna made an impressive impact on local charts. They peaked at No. 2 on the Oricon Daily Album Ranking as of September 1 and secured top tiers on the Billboard Japan Top Album Sales weekly chart.
Building on this momentum, the group held their inaugural concert tour, ‘2026-2027 izna Concert Tour: WHO DAT GIRL?’, on September 19 and 20 at the Olympic Hall in Seoul’s Olympic Park, connecting directly with fans. With ongoing university festival appearances and upcoming tour stops in Taipei, Manila, Hong Kong, and more, izna continues to generate immense anticipation for their future global activities.
