JOHAN launches golf line inspired by traditional Korean art

JOHAN, a new golf and lifestyle brand, has unveiled its latest product line.

In a recent collaboration with TUKATA, a Korean brand that won the National Craft Design Star Product Development Contest in 2018, JOHAN has introduced a new collection inspired by traditional Korean art.

The new 2024 collection draws inspiration from the โ€œTen Symbols of Longevity.โ€

Each symbol is featured on a ball marker clip priced at $25. The clip measures 30mm (1.18 inches) in length, 21mm in height, and 2mm in thickness, making it convenient to carry. Each purchase includes a black nickel magnetic ball marker clip, which measures 25mm in diameter and 1.5mm in thickness.

 

JOHAN’s new jumpsuit [JOHAN]

Andy Han and Hannah Han, founders of JOHAN, expressed their excitement about the new collaboration with TUKATA, stating, โ€œWe are honored to work with talented artists who reinterpret Korean culture in a modern way. These ball markers are not just tools; they celebrate Korean heritage and artistry, adding a unique and elegant personality to the golf course.โ€

Additionally, JOHAN has released a new jumpsuit ($188) that combines the sophistication of LA street wear with the functionality of golf wear. The jumpsuit features a shell made of 95% breathable and stretchy nylon and 5% spandex, and a lining made of 100% polyester mesh, maximizing mobility. It also includes six pockets for securely storing phones, cards, balls, and other items, along with a soft curved design that enhances body shape.

 

JOHAN’s ball marker clips [JOHAN]

Other new items include a crew neck sweater featuring traditional Korean folk paintings ($158), the Audrey pleated skirt ($138), and AAA premium cabretta leather golf gloves ($18).

Customers can enjoy a 20% discount on all products by entering the discount code โ€˜koreadailyโ€™ at checkout.

For more details and to purchase these products, visit the companyโ€™s website wearjohan.com/ko/collections/all.

BY HAEUN CHUNG [chung.haeun@koreadaily.com]