K-Pop sensation BLACKPINK celebrates 8th Anniversary with 13 billion streams on Spotify

K-Pop powerhouse girl group BLACKPINK has achieved a remarkable milestone on the global audio and music streaming platform Spotify, surpassing 13 billion streams.

Spotify announced this impressive achievement on August 1, coinciding with the launch of the โ€œThis is BLACKPINKโ€ playlist feature to commemorate BLACKPINKโ€™s 8th anniversary.

โ€œTheir Spotify streams tracked an average year-on-year growth of more than 110%, and the group now has more than 13 billion streams on our platform,โ€ the company said in a press release. โ€œBLACKPINK tracks have been added to more than 71 million user-generated playlists.โ€

 

Spotify’s โ€œThis is BLACKPINKโ€ playlist [Spotify]

The company added that their top five most-streamed songsโ€”โ€œHow You Like That,โ€ โ€œKill This Love,โ€ โ€œPink Venom,โ€ โ€œDDU-DU DDU-DU,โ€ and โ€œShut Downโ€โ€”have collectively garnered more than 4 billion streams.

On Spotify, BLACKPINKโ€™s top listening markets include the U.S., Indonesia, Mexico, the Philippines, and Brazil, well beyond South Korea.

โ€œItโ€™s been thrilling to witness the growth of BLACKPINK throughout the years,โ€ said Jungjoo Park, Head of Music Korea, Spotify. โ€œOur #8YearswithBLACKPINK campaign bolsters our commitment to supporting Korean artists in reaching and deepening their connections with listeners worldwide, and we hope fans enjoy the special surprises we have in store for them.โ€

 

NewJeansโ€™ hit song โ€œOMGโ€ surpassing 700 million streams on Spotify [NewJeans’ X]

Meanwhile, girl group NewJeansโ€™ hit song โ€œOMGโ€ also has surpassed 700 million streams on Spotify, according to their agency, ADOR, on August 1. โ€œOMGโ€ reached 700,351,316 streams as of July 30, setting a new best record for the group.

On the same day, their other song โ€œAttentionโ€ exceeded 400 million streams, becoming NewJeansโ€™ fifth song to achieve this milestone. The agency reported that the total number of Spotify streams for all NewJeansโ€™ songs has reached 4.8 billion.

BY YOUNGNAM KIM [kim.youngnam@koreadaily.com]