K-Pop powerhouse girl group BLACKPINK has achieved a remarkable milestone on the global audio and music streaming platform Spotify, surpassing 13 billion streams.
Spotify announced this impressive achievement on August 1, coinciding with the launch of the โThis is BLACKPINKโ playlist feature to commemorate BLACKPINKโs 8th anniversary.
โTheir Spotify streams tracked an average year-on-year growth of more than 110%, and the group now has more than 13 billion streams on our platform,โ the company said in a press release. โBLACKPINK tracks have been added to more than 71 million user-generated playlists.โ
The company added that their top five most-streamed songsโโHow You Like That,โ โKill This Love,โ โPink Venom,โ โDDU-DU DDU-DU,โ and โShut Downโโhave collectively garnered more than 4 billion streams.
On Spotify, BLACKPINKโs top listening markets include the U.S., Indonesia, Mexico, the Philippines, and Brazil, well beyond South Korea.
โItโs been thrilling to witness the growth of BLACKPINK throughout the years,โ said Jungjoo Park, Head of Music Korea, Spotify. โOur #8YearswithBLACKPINK campaign bolsters our commitment to supporting Korean artists in reaching and deepening their connections with listeners worldwide, and we hope fans enjoy the special surprises we have in store for them.โ
Meanwhile, girl group NewJeansโ hit song โOMGโ also has surpassed 700 million streams on Spotify, according to their agency, ADOR, on August 1. โOMGโ reached 700,351,316 streams as of July 30, setting a new best record for the group.
On the same day, their other song โAttentionโ exceeded 400 million streams, becoming NewJeansโ fifth song to achieve this milestone. The agency reported that the total number of Spotify streams for all NewJeansโ songs has reached 4.8 billion.
BY YOUNGNAM KIM [kim.youngnam@koreadaily.com]
