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Korean Auto Sales in U.S. Set January Record at 125,296

Hyundai, Kia, and Genesis posted a January record in combined U.S. sales, even as most electric models declined. According to January sales results, the three...

Genesis recalls 83,900 vehicles after display failure hides critical data

Genesis is recalling 83,900 vehicles after a display panel failure was confirmed that can prevent critical driving information from appearing on the instrument cluster. The...

New Car Prices Hit Record Again: $50,326 in December

New car prices set another record in December despite automakers’ year-end promotions. According to Kelley Blue Book, the average transaction price for a new vehicle...

Korean Car Sales Surpass 1.8 Million for First Time in U.S.

Korean car sales set a new annual record for the third consecutive year, following strong sales momentum in the first half of the year. According...

“Because It’s Korean”: The Truth Behind Brand Loyalty

A satisfaction rate of 84 percent and a repurchase intention of 88 percent. These are the results of the 2025 Korean Car Preference Survey. On...

Complaints on Korean Automaker Focus on Frequent Breakdowns, Survey Finds

Frequent breakdowns, inconvenient after-sales service, and weak resale value remain the top Korean car quality complaints among Korean Americans, according to a recent consumer...

Korean Cars Win Loyalty From Older Buyers, Face Test With Younger Drivers

Hyundai, Kia, and Genesis are among the most familiar auto brands in Korean American communities. A new online survey shows that Korean car preference...

Korean Auto Sales in U.S. Flat in November as EV Demand Drops

Korean car brands' sales in the U.S. were nearly unchanged in November compared to last year, as automakers continued to face weak electric vehicle...

Korean Auto Sales Slip 1% in October, Ending 13-Month Growth Streak

U.S. Korean car sales declined in October, breaking a 13-month growth streak as the federal EV tax credit ended and battery-electric demand cooled. Hyundai,...

Inside Genesis’s LA Studio Shaping the Brand’s Future

Genesis has placed Genesis Design California at the center of its North American vision, opening the dedicated studio in El Segundo near Los Angeles...

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