Korean Americans lend helping hands to LA wildfire recovery efforts

Korean Americans are significantly contributing to the recovery and support efforts following the recent wildfires in Los Angeles.

Devin Kang (27), creative director of LA-based clothing brand ‘No End Denim’ (led by Billy Kang), has donated 1,000 pairs of jeans, 1,500 pieces of hoodies, T-shirts, sweaters, and jackets, 800 masks, and 100 pairs of socks to the affected areas.

Kang, a second-generation Korean American, explained, “Jeans are durable, making them the most suitable donation for this situation.” He added, “All seven members of our team fully supported this initiative.” Kang, who was born and raised in LA, expressed his desire to give back to the city. “I wanted to do something for the city that raised me,” he said.

Alex Sohn, CEO of F&B group ‘ALMG Hospitality,’ which operates brands like ‘Yupddok,’ ‘Kalic Bagel,’ and ‘Egg Tuk,’ began providing support at the Koreatown YMCA on January 9. Since January 10, he has been delivering bagels and food to the Pasadena YMCA and Rose Bowl area. “It’s not about obligation, but about doing what I can to help,” Sohn said. “The restaurant industry is facing challenges, but I’m doing my best to help within my means.”

Open Market, a cafe run by a Korean owner near Wilshire Boulevard and Catalina Street in Koreatown, is offering free meals to those who were evacuated due to the fires or participating in firefighting efforts.

Celebrity Korean-American chef Roy Choi is also providing free meals through his food truck, ‘Kogi BBQ,’ to affected residents and emergency responders in Pasadena, Long Beach, Carson, and other areas.

“We’ve received donations, which are entirely used for meal support,” Choi said. “We’re doing our best to help as many people as possible.”

In addition, popular Korean businesses like the famous noodle shop ‘Myeongdong Kyoja’ and the burger joint ‘Love Hour’ are also contributing by offering meals to wildfire victims and firefighters.

‘Hana Bank’ has formed a task force team to assist customers affected by the wildfires. Customers in need of financial assistance can contact the bank’s customer service center (855-773-8778) or visit a branch for help.

Beyond the Korean community, various local organizations are also lending a hand. ‘Planet Fitness’ and ‘UFC Gym’ have made their shower facilities and Wi-Fi available to wildfire victims. Chains like ‘Shake Shack,’ ‘Din Tai Fung,’ and ‘Sizzler’ are providing meals to affected residents and first responders. Additionally, ‘U-Haul’, a moving rental company, is offering 30 days of free self-storage.

There are numerous ways to contribute to wildfire recovery. The Korean American Federation of Los Angeles and Koreatown YMCA are accepting donations of food, clothing, blankets, and other essential items. The ‘California Fire Foundation’ and the ‘American Red Cross’ are raising funds and recruiting volunteers.

Online fundraising platform ‘GoFundMe’ has created a donation page for wildfire relief efforts, while ‘Best Friends Animal Society’ is providing pet food and other supplies for animal care.

BY YOONJAE JUNG   [jung.yoonjae@koreadaily.com]