
K-pop powerhouse BABYMONSTER has achieved another remarkable milestone on YouTube as their latest music video surpasses the coveted 100 million view mark. The group continues to dominate the global music scene with their impressive digital footprint and record-breaking achievements.
BABYMONSTER DESERVE MV Hits 100 Million Views
YG Entertainment announced that the music video for the group’s new song ‘DESERVE’ officially surpassed 100 million views on their official YouTube channel. Reaching this milestone in just 11 days since its release on the 23rd of last month, the group broke their previous record set by ‘CHOOM,’ which took 14 days to hit the same number among this year’s releases.
Setting New Records as Global YouTube Queens
With this latest achievement, BABYMONSTER now proudly holds a total of 19 YouTube content pieces with over 100 million views. Previously, the group made history by reaching 10 million YouTube subscribers in just 1 year and 5 months after their official debutβthe fastest record for any K-pop girl groupβand currently boasts a staggering 13.5 million subscribers.
Surpassing 10 billion cumulative views overall, BABYMONSTER has once again proven their status as the next-generation ‘YouTube Queens.’ Unlike their previous high-energy tracks, ‘DESERVE’ showcases the signature ‘YG-style traditional vocal’ style, stripping away heavy performance elements to highlight the members’ rich expressiveness, powerful high notes, and intricate ad-libs, garnering enthusiastic responses worldwide.




