[OSEN=Choi Lee-jung] ENHYPEN, gearing up for a November comeback, is set to release their music video ahead of the sound source.
ENHYPEN (Jungwon, Heeseung, Jay, Jake, Sunghoon, Sunoo, Ni-ki) is raising comeback anticipation by pre-releasing the title track music video a week before the official release of their new album’s tracks.
On the afternoon of the 30th, ENHYPEN unveiled two promotion calendars for their spinoff single ‘THE SIN : PARALLEL WORLD’ on HYBE Labels’ official YouTube channel. Set against the backdrop of an endlessly unfolding snowfield and a holiday-themed Christmas tree, the teasers exude a warm winter atmosphere.
‘THE SIN : PARALLEL WORLD’ serves as the grand finale side story to ‘THE SIN’ series. It depicts a narrative where lovers, having realized in the previous work that simply being together is a blessing, become convinced in another parallel world that they are bound by a fateful relationship.
The music video release schedule is unconventional. ENHYPEN will drop the title track music video teaser on November 12, followed by the pre-release of the full music video at 11:59 PM on November 13, exactly one week prior to the album release. An industry representative stated, “This is a strategic move to first imprint the results where visuals and sound are concentrated, allowing fans to fully immerse themselves in the narrative of this spinoff.”
In addition, ENHYPEN will kick off their promotional rollout with the tracklist tomorrow (31st), followed by the ‘DREAM’ concept films and photos on November 3 and 4. They will then build diverse charms by releasing ‘DAY & NIGHT’ concept films for six days starting from the 5th, and ‘DAY’ and ‘NIGHT’ concept photos on the 11th. Curiosity is building over how the keywords embedded in each concept version connect with the narrative of the new album.
The digital sound sources will be unveiled on November 20 at 2 PM, followed by the physical album at 12 PM on November 23. Following the releases, a special content titled ‘I Want You, ENGENE’ is scheduled for November 25, heightening the expectations and curiosity of their fandom, ENGENE. Furthermore, ENHYPEN is set to attend the ‘2026 MAMA AWARDS’ held at the Kyocera Dome Osaka in Japan on November 20.
