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HYBE’s Latin American label S1ENTO Records signs first three acts

Sep 10, 2025 6:06 PM PDT

HYBE’s new Latin label S1ENTO Records has signed its first three acts — Musza, Grupo Destino, and Low Clika — as part of its regional expansion.

Culture

HYBE to select its first Latin American band on competition show starting next month

Jul 10, 2025 10:48 AM PDT

HYBE will launch its first Latin American boy band through a new reality series, "Santos Bravos," featuring 16 contestants from eight countries.

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