“Reheating Leftovers?” Samsung Trolls Foldable iPhone Duo Launch!

“Reheating Our Leftovers?” Samsung Trolls Foldable iPhone Duo After Late Market Debut

The rivalry between tech giants has officially hit a boiling point, as Samsung trolls Foldable iPhone Duo following Appleโ€™s long-awaited entry into the flexible display market. After Apple unveiled its first book-style foldable smartphoneโ€”the $1,999 iPhone Duoโ€”on September 9, Samsung wasted no time throwing shade at its late-arriving competitor.

Foldable iPhone Duo Samsung Trolls
Samsung pulls no punches as Apple enters the foldable market. [Samsung Mobile US X]

“Welcome to Foldables”: Warm Greetings, Spicy Tweets

While Samsung technically extended a surface-level welcome by plastering billboards featuring the phrase “Welcome to Foldables” across major metropolitan hubs like Seoul, Tokyo, and London, its social media team took a far more aggressive stance.

On X (formerly Twitter), Samsung dropped a series of cheeky posts targeting Cupertino’s fresh hardware, including burn lines like “Reheating our leftovers” and “So far, so same.” The jab targets Appleโ€™s delayed adoption of the foldable form factorโ€”a category Samsung pioneered years ago and currently leads.

Spec Wars: Passport Designs and Price Tags

The shade doesn’t stop at social media banters. Samsung is leaning heavily into product comparison, pitting its recently launched Galaxy Z Fold8 ($1,899) against the pricier $1,999 iPhone Duo:

  • Price & Weight: Samsung highlights its Z Fold8 as “The Worldโ€™s Lightest Fold,” underscoring its $100 price advantage and slimmer profile over Appleโ€™s passport-style chassis.

  • Apple’s Counter-Punch: Apple CEO John Ternus defended the iPhone Duoโ€™s unique design, contrasting it against rival devices that he described as feeling like “two phones awkwardly slapped together.”

According to market research firm Counterpoint, Apple is projected to grab a 25% share of the foldable market following the launch, while Samsung is expected to maintain its dominance with a 38% market share.

The Verdict on Tech’s Biggest Rivalry

As the foldable war heats up, consumers are the ultimate winners of this battle for hardware supremacy. Whether you prefer the refined polished titanium of the Duo or the battle-tested ergonomics of the Galaxy Z Fold lineup, one thing is certain: the shade is just getting started.

Which side are you on? Drop your thoughts in the comments below!