G-Dragon Toy Story Collection Unveiled: Disney’s Wildest Collab Yet!

A teaser image of the upcoming merchandise collection made in collaboration between Walt Disney Company Korea and Peaceminusone WALT DISNEY COMPANY KOREA

G-Dragon Toy Story Collection Unveiled: Disney’s Wildest Fashion Collaboration Yet!

When the king of K-pop meets the ultimate kings of animation, you know the global fashion scene is about to get completely disrupted. The official announcement of the highly anticipated G-Dragon Toy Story collection has officially sent shockwaves through both the streetwear and pop culture worlds, blending childhood nostalgia with high-end edge.

On June 22, Walt Disney Company Korea dropped the bombshell news that they are launching a massive “Toy Story”–themed merchandise lineup in collaboration with Peaceminusone—the famous luxury streetwear label founded by legendary BIGBANG member G-Dragon.

‘The First Fan’ Concept and Global Launch Details

Running under the touching emotional concept of “The First Fan,” the collection celebrates the heartwarming idea that our childhood toys were actually our very first fans, silently cheering each of us on since the very beginning of our lives. Developed alongside creative platform Play in the Box, the expansive G-Dragon Toy Story collection features roughly 70 unique items.

The lineup spans across detailed action figures, premium plush toys, trendy lifestyle goods, and must-have mobile accessories. Fans won’t have to wait long, as the collection is scheduled to launch across more than 10 major cities in the Asia Pacific region, including fashion hubs like Seoul, Tokyo, Hong Kong, Taipei, and Shanghai. The artwork brilliantly fuses classic characters like Woody, Buzz, and Forky with Peaceminusone’s iconic signature daisy motif.

Three-Way Casetify Collaboration and Seongsu Pop-Up Store

Adding fuel to the fire, global tech accessories giant Casetify is joining the party for a historic three-way collaboration. Dropping worldwide this Wednesday, the release is perfectly timed to mark the 10th anniversary of Peaceminusone. The exclusive tech lineup will showcase never-before-seen artwork for iPhone and Samsung Galaxy models, alongside hyper-limited items like a premium daisy jewel pin sold exclusively on Casetify’s website.

For local fans looking to experience the magic in person, a massive G-Dragon Toy Story collection pop-up store will officially open its doors on July 1 in Seoul’s trendiest neighborhood, Seongsu-dong. The immersive store features a first floor that meticulously recreates a nostalgic childhood bedroom, while the second floor is fully dedicated to browsing the limited-edition pieces.

With “Toy Story 5” currently completely dominating the local box office after its premiere last Wednesday, this fashion drop is perfectly positioned to become the biggest cultural moment of the summer.